Q: What changed to make you want to be a part of your family business? Son of Facundo Bacardi and Amalia Lucia Victoria Moreau y Grandchamp is anything else your are looking? Visit the Worlds largest premium rum distillery. Don Facundo had been trained as a cognac distiller and he brought those techniques and sensibilities with him to Cuba. In Eastern Europe, for example, there has been a process to deal with such claims. We will be back in Cuba, and we will invest beyond what it will take just to build the brand. The children doubtless will grow up with a different view of the Bacardi trademark and companies than their parents did, although the far-flung Bacardis hope their loyalty to the company will not diminish. . There are no rights. Cuban society would prosper, and that would be good for the Cuban people. We think that's wrong and dangerous.". SHANKEN: I have been to Cuba a number of times. Our Global Leadership Team walks in the footsteps of our founders and continues their legacy. About Bacardi and the Long Fight for Cuba. Here, Adolfo said, the circumstances are different. When someone comes into Bacardi from outside the industry with no family company experiencefrom big, bureaucratic companies where its easy to throw money and people at a problemthats exactly the opposite of who we are. Memorials. And the company took care of its own. Perhaps, the dissidents speculate, management wants to sell the company to Hiram Walker Ltd., a Canadian firm that now holds 12.7 percent of Bacardi Corp.'s shares. I try to tell them if you earn X dollars, this is what the difference is between gross and net, that if you save well and invest well, you'll be able to have a more comfortable life than if you're spending everything and living paycheck to paycheck. Don Facundo Bacardi Masso was born on October 14th, 1814 in Barcelona, Spain as the son of a bricklayer. Those claims have to be worked out before anybody goes in there and starts buying land. I wanted to make sure that my family was well-represented, and I wanted to continue growing the business so future generations could enjoy it. Bermuda-based Bacardi, the world's biggest privately owned spirits company, owns more than 200 booze brands, including Grey Goose Vodka and Patron Tequila. Biographical Summaries of Notable People FREE Facundo L. Bacardi Genealogy record of Facundo L. Bacardi Geni World Family Tree Facundo Luis Bacardi The Bacardi family agitated in the 1880's and 1890's for Cuban . It will grow to symbolize the strength and resilience of the company and your family. Its the year 1862. Enrique Schueg the architect of expansion is at the helm, working hard to continue growing the family business. She invested in their shared vision for ten years, while raising their brood of young, strong minds. Facundo Bacard Moreau (son of Don Facundo) plants a coconut palm at the front of the new distillery. We collect and match historical records that Ancestry users have contributed to their family trees to create each person's profile. If there is a mistake, let's correct it.". As management calculated it, the reverse split would pare the list of roughly 750 stockholders to fewer than 300. Facundito was known to load the party band on the back of a truck and drive them through the streets so everyone could enjoy the music and the familys rum. Facundo L. Bacardi has been Chairman of the Board of Bacardi Limited since 2005 and a director since 1993. The company released a memo saying Comas Bacardi had left to pursue family business. The billionaire enjoys a life of luxury in Monaco, where she has lived for the last 20 years. In addition, administrative costs had totaled nearly another $1 million, including $575,/000 to Morgan Guaranty Trust Co. of New York for financial and feasibility advice. So the commercial part is a function of what we want to do as a family. All Bacardi facilities and assets in Cuba are illegally confiscated without compensation by revolutionary government forces on the 14th of October, 1960. He said the same to his second cousin, Manuel Jorge Cutillas, president of Bacardi & Co., in the Bahamas, who also tried to persuade him to go along with the plan. CHAPTER 3: BATS ARE GOOD LUCK (AND SO WAS EL COCO). Birthplace: Sitges, Barcelona, Catalonia, Spain. The society is slowly opening up a bit, and there are reforms. Executive Vice President and Chief Financial Officer, Chief Marketing Officer of Bacardi and President of Bacardi Global Brands Limited, President and Chief Operating Officer (COO) of DUSS and PATRN, Chief Marketing Officer PATRN tequila and GREY GOOSE vodka, Senior Vice President and General Counsel, Regional President Western Europe, Australia and New Zealand, Regional President Eastern Europe, Greater China, South Korea and Japan, Regional President Asia, Middle East and Africa and Global Travel Retail, Regional President Latin America and Caribbean. To mark the auspicious occasion, your poetically-minded son, Facundo Bacard Moreau, plants a coconut tree, El Coco, outside the distillery. According to the Bacardi company, Don Facundo moved from his home country of Spain to Cuba, a Spanish colony, when he was 15 years old. "There is nothing beyond that to be said," he added. Having cleverly moved the companys trademarks and yeast strain out of Cuba however, we focus on Bacardi operations elsewhere in the world: Brazil, The Bahamas, Spain, Mexico, and Puerto Rico. A recent family gathering in Mexico, they note, had 500 attendees. The family name and the Bacardi trademark, in fact, have blended together in the minds of many family members. Previous Next. In 1986, Bacardi Corp. earned $44 million on sales of $234 million. They didn't have to. BACARD Rum and Lonely Whale create worlds first vinyl record made from single-use straws. Yum! In his wide-ranging interview with Marvin R. Shanken, the chairman of M. Shanken Communications, and the editor and publisher of Cigar Aficionado, Bacardi talked about his companys role in the global spirits business; the companys major brands include Grey Goose, Dewars, Bombay Sapphire and Bacardi rums. 3. 4. Last February, Toten Comas Bacardi was asked to go to the Bahamas to confer with his boss, Manuel Jorge Cutillas. Facundo was so prosperous by 1843 that, with his wife Amalia Moreau and a partner, he opened up his own business called Facundo Bacardi y Compaia. Anti Slavery and Human Trafficking Statement. Up until this point, he was not an expert in spirits he was self-taught and learnt as he went making his achievements all the more impressive. We use analytics cookies to enhance your browsing experience and improve our website. Its something to which well devote everything we have. The return that resonates most is the idea of handing off Bacardi in a far better position than when we received it. Not only are rum-and-cokes the top-selling rum drink in this country, but also Coca-Cola markets a line of nonalcoholic mixers under the Bacardi name. Don Facundo Bacardi Masso was born on October 14th, 1814 in Barcelona, Spain as the son of a bricklayer. But there were some surprises in store for management on April 27. Comas Bacardi, who had worked for the company for 20 years, turned down del Valle's compromise offers of a voluntary leave of absence and said he wanted a letter saying he had been fired. Why go backward? In a brief telephone interview, O'Hara said he could add little to what he had said at the stockholders' meeting and was prohibited from commenting further on the privatization plan because he could not discuss information that was not available to all stockholders. The family had to come together and rebuild the company. Facundo had 3 siblings: Maria E. del Campo and 2 other siblings. State. Please enable JavaScript in your browser's settings to use this part of Geni. CHAPTER 6: OVER 150 YEARS OF BRINGING PEOPLE TOGETHER Bacardi has served as chair since his appointment in 2005. Brother of Maria Manuela Bacardi y Maso; Maria Bacardi y Masso; Juan BACARDI y Maso; Marina BACARDI Maso; Joan Bacardi y Masso and 3 others; Magin Bacardi y Maso; Joseph Bacardi y Masso and Lazaro Bacardi y Maso' less, https://en.wikipedia.org/wiki/Facundo_Bacardi. These are people who all grew up together. The First Bacardi distillery formerly known as La Tropical in Santiago de Cuba. The 3-billion-euro sales company, which produces and sells a wide range of beverages including Martini vermouth and Bombay Sapphire gin, has called a shareholder meeting on June 18 to appoint its 14-member board. Its a social responsibility to your home. He spoke with Reuters to share some of the life lessons he has learned from his family - and the family business - over the years. The great-great grandson of Bacardi company founder Don Facundo Bacard Mass had other plans. For the Bacardi family, the fruit bats living in the . Get your own Tropical Cocktail Kit plus a personalized BACARD Superior bottle! Q: What did growing up watching the family business teach you about finances? (Editing by Beth Pinsker and Dan Grebler), https://www.wealthmanagement.com/sites/wealthmanagement.com/files/logos/Wealth-Management-Logo-white.png. SHANKEN: But you are the chairman. We have been inspired by our own hardship to establish the Bacard Family Foundation to help give a fresh start to others in tough times. A rum-inspired film by Michael B. Jordan. Facundo Bacard y Mass (1813 - 1886) - Genealogy October 15, 1813. And that people who get ahead in life, it isnt just because they're smart - it's also because of opportunities. Historical Person Search Search Search Results Results Facundo Bacard y Mass (1813 - 1886) Try FREE for 14 days Try FREE for 14 days. You understand the significance that bats hold in both local Cuban Tano and Spanish lore. He personally shows them how to craft the perfect BACARD Rum Mojito, Daiquir, Cuba Libre or the BACARD Cocktail all using BACARD Rum, of course! That connotes a certain uniqueness.BACARDI: No, thats not true. Write by: . We encourage you to research and . O'Hara had handled the lawsuits against the Cuban rum exports, but was seen at the time, dissidents say, essentially as a caretaker until a family member could take over. Facundo Jr., in honor of his father and to celebrate the new family business, planted a coconut palm tree just outside the distillery. There are more pictures of Coke products in Bacardi's annual report than there are of rum. We are making investments for the long-term. This is our story: over 150 years of never giving up. In the 1930s our family opens distilleries in Mexico and Puerto Rico, and in 1958 the expanded distillery in Puerto Rico was nicknamed the Cathedral of Rum by the Governor. Patrice Louvet is group president of global grooming at Procter & Gamble. Luis lived in 1920, at address, New York. Those family members view the company as something that my great-great grandfather and his descendants have devoted their lives to building. The family fled Cuba for South Florida, Puerto Rico and the Bahamas after Fidel Castro seized Bacardi's Cuban properties in October 1960 -- hence, the complex and scattered corporate structure . Thank you for visiting facundo bacardi family tree page. memorial page for Adolfo Facundo Danguillecourt y Bacardi (9 Jul 1927-14 Feb 1993), Find a Grave Memorial ID 179292066, citing Woodlawn Park . Everybody says that on the day that Fidel Castro passes away, America will act. Never once has a Cuban person ever said anything negative about the U.S., even though we created the embargo over 50 years ago. So my great-great-grandfather is a great-great-grandfather to everybody in the fifth generation. "The timing was wrong. in a tiny dirt-floored distillery in Santiago de Cuba by Facundo Bacardi Mass, the Spanish-born son . But, according to Bacardi family sources, Alberto had suggested some cost controls and audit procedures for the company that were not appreciated by the parent company's management. Coral Gables, Florida 33134. Bacardi Corp. flourished in subsequent years. Ms. Bacardi, 49, purchased the property in 1994 for $3.9 million, according to property records. "I have absolutely no comment to make," Cutillas said. SHANKEN: Bringing in new blood, people with new vision.BACARDI: Bringing in people with new insights from different industries, whove contributed immensely. I saw how quickly somebody can go from having something to having nothing. Despite finding ourselves scattered throughout the world, our family ties continue to bind us together over and above everything else, thanks to the legacy of Don Facundo Bacard Mass. Offering the world a Cuban-sourced Bacardi rumit will happen. The Bacardi enterprise was a family affair, and Facundo's three sons--Emilio, Facundo (Jr.), and Jose--joined the company when they came of age and learned their father's secret formula for making what was fast becoming the Caribbean's finest rum. You have chosen this person to be their own family member. Changes are occurring in Cuba. Geni requires JavaScript! Born in Havana, Cuba on 3 Mar 1933 to Jose Adalberto Gomez del Campo and Maria Bacardi y Gaillard. Facundo Bacardi was born circa 1896, at birth place, to Facundo Miguel Hilario Bacardi y Moreau and Ernestina Bacardi y Moreau. At the meeting, according to some of those present, O'Brien, the attorney, went to the microphone when the reverse stock split came up on the agenda. SHANKEN: Have you been to Cuba?BACARDI: I have never been to Cuba. You have Cuba, which went from a very hard-line stance under Fidel, to Raul, who is taking baby steps. You never forget where you come from, and for us, we absolutely will be back there. If anything, we should have discussed the possibility of making it completely public," said one Bacardi executive from the family. SHANKEN: That would be 10.BACARDI: Yes. They had one son: Luis Facundo Bacardi. Del Valle agreed in the interview that Comas Bacardi had been fired. Husband of Mara Ernestina Gaillard y Darrigol Thanks to his generous hospitality, he helps to make sure the Bacard name becomes synonymous not only with integrity as a rum but a generous love for life. The lessons I learned were of being very frugal and careful with your finances - that you could lose everything you had at any time, that anything you have could be taken away. [5] In only two ways did they have to follow the Bacardi line: in the quality of the product and the integrity of the trademark. Meanwhile, Facundito is proving his skills, not only as a blender but also for throwing LAS FIESTAS DE FACUNDITO the parties to end all parties. The conversion would take place if a majority of stockholders agreed to it at a meeting in Jacksonville on April 27. In the process, they provided a rare glimpse of the workings of an intricate -- and successful -- family business that is like no other in the world. We see ourselves not as shareholders or directors, but as stewards of a legacy handed down to usand a legacy that we will hand down to our children and grandchildren. Founded in Santiago de Cuba on February 4, 1862, family-owned Bacardi employs more than 8,000 people, operates production facilities in 10 countries, and sells its brands in more than 170. By 1965, though still in exile, the business is back on track for the Bacardi Company. SHANKEN: Have you or your family ever considered selling out?BACARDI: Never. "We are a minority and we know as a minority we cannot control the company and we do not intend to," he said. Start Family Tree; Research 11103 Sw 79th Ave, Pinecrest, FL, We're 100% Free! Emory University School of Law. That was always the hopethat something would change next month. And Mike Dolan is the CEO of IMG and former executive vice president and CFO of Viacom. RUM 40% ALC. Family cooperation was needed for the stock buyback -- and it was not given. SHANKEN: There are a number of people who feel that ending the embargo would only accelerate the creation of an open society, because people could then own property, get jobs and export products. Bacardi talked about the hopes the family has to return to Cuba some day, and what that might mean for the company in the future. We were trying to stick to the facts.". But while they were all wonderful, they came from companies that were 10 times bigger than ours, with completely different operating methods. . Bacardi Limited (/ b k r d i /; Catalan: ) is one of the largest privately held, family-owned spirits companies in the world. But for us as a family company, for family members and for our shareholders, its less about the commercial endeavor and more about reconnecting with our birthplace, with our homeland. They dont see Bacardi as a company where they simply own shares and follow stock quotes. Incredibly, this original, single strain of yeast from Cuba is still the same strain that is used to form the distinctive flavor profiles of BACARD Rums today. Luis Adalberto Facundo GOMEZ del CAMPO Bacardi married Dolores Josefina SANDRA PORATI. Wine merchant Don Facundo Bacardi distilled "civilized rum," founded Bacardi 1862. 133 Sevilla Avenue. However, many other liquor companies sell more than one brand, and are much larger. Over the years he became known as "Don Facundo," owing to his serious, Don-like manner. But in other societies, they dont necessarily believe the American way of doing things fits their culture. O'Hara reportedly said he was aware that some shares had been transferred. Invent the parallel process creating one rum base with intense flavour, aroma and character, and another much lighter and more delicate which are then blended together. 1950s: Daniel Bacardi (center) showing visitors the original Bacardi alembic from 1862. Husband of Lucia "Amalia" Victoria Moreau y Grandchamp. A Caribbean business newspaper interpreted the company's announcement to mean he had resigned, and the annual report said he had "departed.". But only 20 percent of Bacardi stock was in public, nonfamily hands. Facundo L. Bacardi is chair of the board of Bacardi Ltd., the third-largest global distilled spirits company, headquartered in Hamilton, Bermuda. Instead, Alfred P. O'Hara, a lawyer from the company's New York firm, was brought in. "They don't think the company will ever change.". Del Valle agreed. Life lessons from Bacardi Limited's chairman Facundo L. Bacardi. Connect to the World Family Tree to find out, Juan Bacardi Y Cabot, Maria Bacard Y Cabot (born Masso), Amalia Lucia Victoria Bacard Y Mass (born Moreau Y Grandchamp), Emilio Bacard Moreau, Facundo Miguel Bacardi Moreau, Jos Bacard Moreau, Amalia Schueg Y Chassin (born Bacard Y Moreau), Juan Bacardi, Maria Bacard Cabot (born Masso), Amalia Lucia Victoria Bacard Y Mass (Maz) (born Moreau Y Grandchamp), Emilio Bacardi, Facundo Miguel Bacardi Moreau, Jos Bacard Moreau, Amalia Schueg Y Chassin (born Bacardi Moreau), Mar 9 1886 - Santiago de Cuba, Oriente, Cuba, Joan Josep Antonio Bacardi i Tud, Marina Bacardi i Tud (born Mas i Mas), Amalia Lucia Victoria Bacard i Mas (born Moreau y Grandchamp). Adolfo Comas Bacardi has started his own business, distributing perfumes, cosmetics and skin-care products in Puerto Rico. Here are 10 of our favorites. By 1979, with worldwide sales close to 16 million (9-liter) cases, BACARD Rum is recognized as the worlds number one selling premium spirit brand. As additional sources for vital records, original documents, vintage . One day when the bat will go home, we will go home too., BACARD shifted a portion of production from rum distilleries in Puerto Rico to create essential. Martin Moodie meets Facundo L. Bacardi, great-great grandson of Bacardi Founder Don Facundo Bacard Mass and discovers that the family passion still burns bright more than 150 years after the company's birth. In addition, del Valle pointed out in the interview, so few shares had been traded that "the purpose of making it a real public company from the point of view of trading and value of the stock never really materialized." The first warning for Adolfo Comas Bacardi came in October, when, two days before a Bacardi Corp. board meeting was to finalize the proposal, he was told of the privatization plan. The Bacardi family has a long history in Cuba and South Florida and wherever our companies are located, we try to give back. SHANKEN: It must come up at board meetings.BACARDI: Never. "Sometimes taking a company private is a prelude either to restructuring the company, selling assets or selling out," he said. Rum pioneer Bacard is at the forefront of a spirited new trend: luxury aged blends that take sipping to new heights. In 1910, Bacardi becomes Cubas first multinational company by opening operations in Barcelona where BACARD rum is bottled outside Cuba for the first time. "You may say you raised it with me and gave me the opportunity to respond, but we are a public company and I am not responding to information that could not be available to everyone else," O'Hara said. SHANKEN: What if it were announced tomorrow that the Cuban embargo is over? The clan is similarly averse to publicity despite its wealth and storied past, which stretches back to 1862, when Don Facundo Bacard Mass the great-great-grandfather of the current chairman . Facundo serves on the advisory board of Noro-Moseley Partners and the board of trustees of Emory University. Affectionately known as El Coco, the palm became a symbol to the Bacard family and company. The dissidents say they have only about 15 percent of Bacardi Corp.'s shares on their side, so on a straight vote they would lose. (This process enabled our hero to produce a range of rums varying from the very light and delicate to richer and more flavourful rums.) Some family members are pro-embargo, and others are anti-embargo. The Facundo and Amalia Bacardi Foundation was established on August 5, 2005 to honor the memory and ideals of Rum Pioneer Don Facundo Bacardi and his wife, Dona Amalia, on the anniversary of their marriage in 1843 to further the philanthropic giving of their descendents. Top management -- Comas Bacardi was high enough in the company to be mentioned frequently as a possible successor for del Valle -- had not been told such a plan was even being considered. A: It's really about saving - we opened a savings account for my oldest (when she was 13) a couple of years ago. He also asked del Valle to briefly delay announcement of his departure, so that he could attend the company Christmas party the next day, then leave on a planned vacation. In that year, we reorganized under a Bermuda-based holding company structure. Fidel Castro went to school with my cousins. That was the beginning of a long transition away from simply being a family-run company. Imagine youre fifteen-years-old and youre about to embark on a journey far away from your home in Spain to join your brothers in Santiago de Cuba, to make a life for yourself there. Our hero was not the type of man who would settle for mediocrity or to follow the trails of others, and he could not have done it without the strength and support of his Doa Amalia. And the parties are not exclusive he invites people from all walks of life, spilling out from the Bacard home and into the street with dancing and laughter. Bacardi Limited (English: /bkrdi/; Catalan: [b%C9%99k%C9%99%C9%BE%CB%88%C3%B0i]; Spanish: [bakar%CB%88%C3%B0i]%29 is the largest privately held, family-owned spirits company in the world. We call this today Undisturbed Tropical Ageing which sounds like a very nice way to spend your retirement years if you ask us. For the Spanish, theyre thought to bring good health, fortune and family unity. BACARD International Limited moves from the Bahamas to a new home in Bermuda. 2023 BACARD, ITS TRADE DRESS AND THE BAT DEVICE ARE TRADEMARKS OF BACARDI & COMPANY LIMITED. Facundo M. 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